World’s Lowest-Cost Android™ 4.1 ‘Jelly Bean’ Tablet Shipping Now—It’s MIPS!




Karbonn Mobiles Now Shipping MIPS-Based™ Tablet in India

MIPS Technologies, Inc. (NASDAQ: MIPS), a leading provider of industry-standard processor architectures and cores for home entertainment, networking, mobile and embedded applications, together with Ingenic Semiconductor, a leading China-based CPU provider for mobile multimedia applications, and Karbonn Mobiles, a leading mobile brand and provider of attractively priced multimedia phones in India, today announced availability in India of the world’s lowest-cost Android™ 4.1 ‘Jelly Bean’ tablet.

The Karbonn Smart Tab 1 tablet, which leverages the popular, ultra low-power MIPS-Based™ JZ4770 SoC from Ingenic, is available now to consumers in India. Priced at Rs. 6999 (approximately US$125), the tablet will be available via the Karbonn website, as well as numerous online portals and retail outlets in India such as Reliance Digital and Walmart.

The Karbonn Smart Tab 1 tablet was first introduced in early July with the Android 4.0 ‘Ice Cream Sandwich’ operating system. An upgrade to Android 4.1 will be available to customers who purchased this earlier version of the tablet.

According to a recent ABI Research study, the Indian media tablet market is estimated to grow with a CAGR of 71% from 2011 to 2017. "2012 is an important year for media tablets in India as an increasing number of models designed for the India market become available at different price tiers," says mobile devices practice director Jeff Orr. "Keys to success for tablet vendors will be localized content, seamless connectivity, and providing an enhanced user experience."

"With its unmatched combination of high performance and ultra-low power consumption, the MIPS-Based Ingenic SoC was a natural choice for our new tablet. Long battery life, leading-edge features and a wealth of local content make the Karbonn Smart Tab 1 tablet an ideal product for the Indian market. Building on our success with mobile handsets in India, Karbonn is pleased to be a leader in bringing an Android 4.1 tablet to market, and the first company in the world to offer an Android 4.1 tablet at such an affordable price point. We intend to be the leading marketer in the Indian tablet market wherein we wish to reach up to 200 thousand units per month by focusing on enterprise business solutions segmentation, education, healthcare, hospitality and next-generation business verticals," said Pradeep Jain, managing director, Karbonn Mobiles.

"This new tablet demonstrates continued adoption of our cost-effective JZ4770 SoC in mobile devices. The JZ4770 SoC leverages the simplicity and elegance of the MIPS architecture, and features extremely low power consumption, 1.2GHz performance, and a high level of functional integration. Millions of tablets are already shipping around the globe based on our design, and we anticipate increasing success as more and more companies recognize the differentiation our solution can enable," said Qiang Liu, chairman and CEO of Ingenic Semiconductor.

“After joining with Ingenic to announce the world’s first Android 4.0 ‘Ice Cream Sandwich’ tablet in December, we have achieved numerous additional tablet design wins. Working closely with Ingenic and its OEMs, we are seeing increasing success for the MIPS architecture in tablets, especially in emerging markets such as China, Indonesia and now India. With our deep expertise in Android development, we are able to quickly port new versions of Android to MIPS-Based devices, with speed that is second only to Google itself,” said Gideon Intrater, vice president of marketing, MIPS Technologies.

To learn more about the Karbonn Smart Tab 1 tablet, including features and availability, visit www.karbonnmobiles.com.

For more information about the MIPS-Based JZ4770 SoC and XBurst CPU from Ingenic, visit http://en.ingenic.cn/.

About Ingenic Semiconductor
Ingenic Semiconductor was founded in Beijing in 2005 to develop innovative processor technology. Based on the MIPS architecture, Ingenic designs its own CPU core called XBurst. The XBurst CPU adopts an innovative micro-architecture which consumes very little power under high performance operation. Powered by the XBurst CPU, the company’s JZ47xx series application processors are widely deployed in embedded devices and consumer electronic products including PMPs, educational electronic devices, eBooks, biometrics and more, with more than 30 million units shipped to-date. For more information, visit http://www.ingenic.cn/.

About Karbonn Mobiles
Karbonn Mobiles, launched in March 2009, is one of the fastest growing mobile brands in India complemented by a comprehensive portfolio of mobile phones with an array of features. Karbonn Mobiles is a joint venture between Delhi-based Jaina Group and Bangalore based UTL Group. Karbonn already has over 650 service centers established across the country, ensuring great after sales support. For more information, visit www.karbonnmobiles.com.

About MIPS Technologies, Inc.
MIPS Technologies, Inc. (NASDAQ: MIPS) is a leading provider of industry-standard processor architectures and cores for home entertainment, networking, mobile and embedded applications. The MIPS architecture powers some of the world’s most popular products. Our technology is broadly used in products such as digital televisions, set-top boxes, Blu-ray players, broadband customer premises equipment (CPE), WiFi access points and routers, networking infrastructure and portable/mobile communications and entertainment products. Founded in 1998, MIPS Technologies is headquartered in Sunnyvale, California, with offices worldwide. For more information, contact (408) 530-5000 or visit www.mips.com.

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MIPS, MIPS32 and MIPS-Based are trademarks or registered trademarks in the United States and other countries of MIPS Technologies, Inc. Android is a trademark of Google Inc. Use of this trademark is subject to Google Permissions. All other trademarks referred to herein are the property of their respective owners.

Contact Information

MIPS Technologies

1225 Charleston Road
Mountain View, CA, 94043
USA

tele: 650.567.5000
sales@mips.com
www.mips.com

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